A digital marketer specializing in advertising, social media, and strategic brand management
Hi my name is Morgan Perry
Read My Résumé >>
AS A (SOON TO BE) SMU GRADUATE, I’M EXCITED TO BE TAKING THE NEXT STEP IN ACHIEVING MY GOALS.
When your brand is in alignment with your purpose, it becomes an incredibly powerful place to be.
my thoughts on things
Advertising is not just about selling a product - it's about creating a long-lasting impression that influences how people feel about a brand.
As a college student, I have been taught to see how advertising and brand management can be the difference between a company that’s just “okay” and one that has a loyal following, almost like a fan club. Think about brands like Hermès or even Starbucks; they don’t just sell products; they sell a lifestyle.
And it’s something you notice in everyday life; brands we are loyal to make us feel like we’re part of a community.
While studying in Barcelona, I worked for an art company that curates museum gift shops. In this role, I developed engaging content for product launches and brand outreach, collaborating with an international clientele while deepening my love and appreciation for Spanish culture.
A Semester in Barcelona
5 THINGS TO KNOW ABOUT ME
I’ve always been passionate about the arts, especially theater. Growing up, I loved performing on stage and being a part of theater productions. I still carry that same passion for storytelling, but it’s now infused with an advertising and branding perspective. (Sometimes I break out in song - I can’t help it!)
I set the stage
I have a passion for fashion, from analyzing runway looks to tracking trends. Most recently, I interned at the New York City office of VPR + Creative - a dream experience where I worked directly with brands like Retrofête and SER.O.YA to identify strategic marketing and PR opportunities.
A Summer Internship in NYC
I’ve lived all over, from Memphis to Philadelphia to Dallas and beyond. Living - and thriving! - in such wildly different cities has expanded my worldview, making me more adaptable, creative and open to new perspectives and experiences.
I'm Adaptable
I served as the first-ever Digital Promotions Director and Event Coordinator for my university's fashion publication, SMU Look. For the magazine’s off-campus launch event, I hit the ground running, networking with businesses throughout Dallas to share our story and ensure a successful turnout.
2 years at SMU Look
• Adobe Creative Suite:
Photoshop, Premiere Pro, Illustrator, InDesign, and Final Cut Pro
• Website Design
• Social Media Marketing & Management
• Data Analytics
• Press Releases
• Media Relations & Influencer Outreach
• Launchmetrics
• Market Research
• Copywriting
• Microsoft Suite
• Public Speaking
My skills include:
More About Me >>
- Ad Media Professor
Morgan truly stands out in the crowd. She is ridiculously smart.
- Internship Professor
She was consistently one of the most engaged participants"
- Classmate Ellie
Morgan consistently goes above and beyond to deliver high-quality work"
what those around me have to say..
